Entertaiment is a form of entertainment that involves elements of amusement, diversion, relaxation, recreation, pleasure, or enjoyment. It is designed to remove individuals from their daily routines and mundane realities, allowing them to experience something new and exciting or to enjoy the familiar in an enjoyable way. It can be experienced in a variety of ways, from watching movies or going to concerts, to playing games or engaging in social gatherings. The word entertainment derives from the Latin inter tenere, meaning “to hold inside” or “to entertain.”
Article by: Bates and Ferri (2010)
Entertainment requires consumer activity. It is understood objectively, communicates from text to audience, comes from an external stimulus, offers pleasure, has an audience and occurs in a passive form. It is an activity that may be considered as fun and enjoyable, although it often has serious purposes, such as ceremonial, religious festivals or satire for example.